List of Digital Marketing Activities

  1. Search Engine Optimization (SEO)—: SEO is early and still the strongest term of digital marketing which through you get organic traffic and rank higher up in Google, Yahoo, Bing and other search engines.
  2. Search Engine Marketing (SEM)—: Search Engine Marketing is the complete system to gain primary traffic through paid efforts. There are add presentation Advertising, Search Retargeting & Site Remarketing, Mobile Marketing and Paid Social Advertising. But It is completely short term when you stop paying, the ad removes.
  3. Content Marketing—: It is the finest rule of digital marketing that uses good content skillfully link it indirectly to your business that your customers want to read online. It can be content anywhere – from blogs, how-to guides, question and answer articles, forums, news and updates, images, banners, infographics, podcasts, webinars, videos, or content for microblogging and social media sites.
  4. Email Marketing—: When you send a profitable message through email based on different factors, including customers’ likes and dislikes, to potential customers, the strategy is called Email Marketing.this helps to build trust.
  5. Social Media Marketing (SMM)—: It is the fastest way to get exposure and connect with your customers directly. Because you can engage with users on a daily basis with good content and can get shared and liked on social sites like Facebook, Instagram, Twitter, Pinterest, Google+, Linkedin, etc.
  6. Retargeting and Remarketing—: This marketing strategy used for those customers who already visited on your website but the modification standard is high. Make your anticipating structure and retarget on the social network based on the customers’ buying cycle.
  7. Mobile Marketing—: According to the survey there will be over 220 million new Smartphone users worldwide by 2018. So the website, mobile apps and content pages must appear great on a mobile phone, tab or else.
  8. Interactive Marketing—: Engage with the users regularly and customize offers based on their preferences and browsing for make your website interactive, solicit feedback.
  9. Viral Marketing—: Viral marketing is when you get to do something either fabulously, hilarious or incredible on a current topic, which you get recorded and shared. where a unique content spreads exponentially online and get traffic
  10. Affiliate Marketing—: Affiliate marketing is where you recruit a partner for your business pay publishers who bring you, customers. The performance may be based on conversions like promotions, leads or sales and It benefits for both merchants and publishers. Amazon and Flipkart sites run Affiliate Programs.
  11. Web Analytics—: Google has made a particular tool called Google Analytics can help website operators to keep track collect, understand, analyze, plan, report and predict the web activities for your business.of their website pages and decide which small adjustments will improve

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